By letting each customer know – at every possible opportunity – that you care about them, value their business, and want them to keep coming back. How to get this done consistently – this is the challenge. Sales Representatives and Service Advisors have to keep their eye on the ball: today’s customer. Looking out for yesterday’s customer is a burden that is too frequently delayed and then forgotten – or turned into another expense. And the forgotten customer is likely to become the lost customer.

Put simply, we do the heavy lifting. We take over the process for you, so that you can do what you do best: taking care of your customers – one at a time.
Our computers contact your Reynolds & Reynolds or ADP system early each morning, and pick up records about yesterday’s business. We read various files from your system and update our database with your records. From this we prepare and mail your letters, designed to look like they came from you. Some – like service follow-up letters – are sent with a business reply envelope so that we can finish the process for you. You get back what you need, and only what you need. Many are sent by e-mail, which reduces cost while improving speed.

Hardly – it’s just the start of the process. Our programmers have built a reporting system that gives you an up-to-date picture of what is happening – and what isn’t happening. You get the information you need, when you need it.

The TAS system tracks your customers over time, looking for customers who may be straying or who may need some added attention. It helps you monitor the effectiveness of your employees, by comparing customer satisfaction, profitability, and other key measures. It even retains your inactive customers permanently, for future marketing.

The TAS system was designed from the ground up to serve car dealers, by the worlds most competent team in the discipline of automotive dealer to customer relations. Our principals are experienced car guys who know your business – it’s our business too. You can probably do much of this with your own resources – but since it’s all we do, we can do it more efficiently, for less cost, and with no effort on the part of your staff. And since it’s our only job, it gets done every day.

• Sales Follow-up
    - New Car
    - Pre-Owned
• Anniversary
    - First, second, third, etc.
• Service Reminders *
    - Predictive, based on your recommendations
• Service Follow-up *
    - Flexible parameter-driven scripting.
• Special Order Parts
    - Reminder letters *
    - Tracking and reporting
• Lease Customer Retention
    - Lease Termination Reminder
    - Lease Inspection Invitation
• Prospect Letter
    - Existing owners who are likely to be ready to start the cycle over again.
• Reports
    - Daily Satisfaction Alerts
    - Weekly Operational Reports
    - Monthly Summary Reports
• Database Marketing
    - Targeted lists of your customers
    - Specialized segmentation – invest your promotional budget
        where it will help the most.
• Special Support for
    - Blue Oval
    - Five Star
    - Mercedes-Benz SES
  
  *Sent by Mail or E-Mail